While it’s not at all uncommon to see “peach mango” flavored drinks on the market today, Wubby wanted his favorite fruit combination to be something special.
Though the flavors of the two whole fruits themselves are very distinct from one another, when it comes to flavored beverages, this has almost never been the case. Somewhere along the line, flavorists noticed that synthetic peach flavors could be passed off as mango, thus becoming the standard flavoring for both mango and peach/mango flavored drinks. With Wubby’s direction, we endeavored to create the experience of both true peach AND ripe mango flavors distinctly present in the product. Once this was accomplished, he asked that we go even further, and a hint of creaminess was added to bring it to a level of decadence and drinkability not seen before in this type of profile.
Ladies and Gentlemen, we give you Paymoneywubby’s Brand Risk.